When a customer is searching for a new vehicle, they look for all the information they can find. Of course, their search isn't limited to just information about the vehicle itself, but also where they'll get the best deal on the vehicle they're interested in.
Deciding Factors: Rates & Rebates
One of the largest deciding factors for consumers looking to buy a new vehicle in today's market is the presence (or absence) of special rates and rebates. If this information isn't displayed, or isn't displayed in the proper method, it won't be long before the consumer turns to another dealership for the deal they're looking for. Dealer Apex posts special rates and rebates at the fingertips of the customer so that they never have to leave your site for that information.
Every Tv commercial and newspaper advertisement makes use of special rates and rebates to entice customers into your showroom doors - shouldn't your website do the same?