Backend Control Center

This portion of your website is provided by Dealer Apex to allow your Internet staff to make customizations to the site at their convenience. It allows you to make changes to several areas of the site, specify which staff members should receive contact forms, manage your inventory, and more. Below is a brief outline that highlights some of what the backend control center will allow you to do within the dealership's site.

  • Contact Settings - This is the contact information listed throughout the website. It includes:
    • Name
    • Address
    • Phone numbers (General, Sales, Service & Parts)
    • Hours - This allows you to set hours for each day for sales, service & parts. It can also show whether a department is opened or closed
    • Departments - Specify which departments should be shown on your dealership's staff page & what order they should be shown in
    • Staff Members - Add/remove staff members from your website & edit details including their name, title, photo, phone #, email address, languages spoken, schedule & biography
  • Email Settings - The following details can be edited for each of the contact forms we offer:
    • Form recipient(s) - designates which staff member(s) will receive an email when a contact form is submitted
    • Unique "Thank You" message to display on the customer's screen after they've submitted a form
    • Subject of email sent to staff member
  • Homepage Settings - This area will allow you to customize your homepage and make changes as you desire. The settings include:
    • Homepage Slideshow
      • Images may be uploaded and enabled/disabled as needed
      • Add links to individual slideshow images to help direct customers to specific pages (which can then open in a new window if desired)
      • Adjust the amount of time that slides remain on the page before cycling out
      • Adjust the amount of time that the transition between slides takes
    • Homepage Video
      • Upload a video to be displayed on your homepage
      • Select a freeze-frame from the video to use as a thumbnail image for the video when it's not playing
      • Determine whether or not the video will play automatically
    • Homepage Popup
      • Upload a new images to your library of pop-up images
      • Enable/Disable/Delete popup images
      • Link the popup to a webpage of your choice
      • Determine whether the popup will be displayed every time a customer visits your site, or only on their first visit each day
    • Homepage Custom Area - Add/edit/remove images, text, videos and other media in this section of the website however you'd like using an easy-to-use WYSIWYG module
    • Homepage Welcome Text - Add/edit/remove introductory text about your dealership using an easy-to-use WYSIWYG module. If desired, you can also add images, videos & other media to this section as well.
  • Inventory Settings
    • Determine the number of vehicles shown on the inventory page at a time (10 to 100)
    • Select the default sorting method for new vehicles
    • Choose the default sorting method for used vehicles
    • Customize the way pricing is shown on the inventory page (for example, "MSRP - Largest Available Rebate = Final Selling Price")
    • Adjust default payment calculator settings for finance rate, finance term, % for down payment & vehicle price when no vehicle price is available
    • Determine whether or not the payment calculator should be shown on vehicle details pages
  • Navigation Settings
    • Add/edit/remove links from the website menu
    • Integrate pre-created website content
    • Update the order in which links appear on your website menu
    • Determine whether links should open within the same window or if they should open in a new window
  • SEO Settings
    • Customize the META titles, descriptions, and keyword tags for your homepage, contact forms and many other pre-created web pages
    • Add/edit/remove tracking codes for Google Analytics & other programs

At Dealer Apex, we give you a website that offers the flexibility you want to make changes and customizations you need. We also provide your staff with the training they'll need to make any change with ease.